The Best SEO Services for Builders in Australia

We’ve been doing this for over 10 years.
Our standard 57 step SEO process works every time.

The Best SEO Services for Builders in Australia

We’ve been doing this for 10 years. Our standard 57 step SEO process works every time.

Integral‘s SEO Service for Pest Control Company

SEO for builders is an online marketing strategy used to increase both the quantity of traffic your building websites receive, as well as the quality of website traffic.

To ensure that your website ranks highly in Google search results for relevant search engines and online directories, we use keyword research and create high-quality content using relevant building keywords.

Improving your search engine ranking through technical SEO increases your website traffic and visibility to potential clients.

SEO Melbourne

Testimonials

I can’t recommend Alex and the team enough. They really do take the time to make sure their clients are looked after and customise everything for your needs. They’ve produced amazing results for us and we love working with them.

Dion

The Team at Integral Media are AMAZING!!!!!!. So responsive, so helpful. Nothing is ever too hard for them to work out.

Vanessa

Have been working with Alex over the last 8 years and it is fantastic to have a company like IM and a professional in Alex that is always looking to better our business. Could not recommend them more highly. Thanks for taking our business to the next level.

Travis

Why Is Search Engine Optimisation Necessary for Your Building Company?

SEO for construction companies is needed for the same reason any business needs it: to be seen by potential customers.

In the past, word of mouth and other more traditional advertising methods like television commercials, were the best ways to attract customers. However, when looking for information about a building service, new leads are now more likely to visit the Google search results.

It is important to guarantee your place of on the top of Google search queries as;

  • Only 6% of users go to the service pages on the second page.
  • Compared to other search engines, Google claims a market share of 83% of global searches.

By claiming your place on the first page of search queries, with the help of local SEO experts, you are able to target customers specifically searching for your business, or similar businesses, which drastically increases your chances of being seen by the right potential customers.

SEO And Local Searches

It is also important to make sure that the right people are seeing your website. It’s no use an individual in the U.S seeing the website for Australian construction companies.

Using Integral Media as your SEO experts we will work to market your online profile to a local SEO clientele using a local SEO campaign, pushing up your website into local building directories and searches.

Getting your construction company into local business citations ensures your local building company is getting the recognition it deserves.

How To Rank High In Search Engines

In order for clients to find your construction business, it needs to be visible at the top of search engines. There are many SEO strategies Integral Media uses to get you to the top of search results. These include;

  • Site Audits
  • SEO Strategy And Content Creation
  • On-Page Technical Optimisation for SEO
  • Link Building
  • Tracking And Improving Performance


Site Audits

Site audits identify issues that may be harming website performance for example, duplicate content or links that aren’t working.

Following a site audit, we carry out technical optimisation to address any issues that may have been found, such as slow website design and site speed.

Our web designers and SEO specialists will facilitate this optimisation. This includes making title tags appealing to your target audience and customising the meta description that appears on the search engine results page.

Keyword Research And Content Creation

Integral media carries out extensive research to find high-traffic construction business keywords with low competition.

This helps us know the reason behind potential clients queries, which then leads us in how we create SEO content tailored for your web pages, creating maximum potential for new leads.

Hiring a reputable agency like Integral Media to research relevant keywords and create unique content, your building company’s owners can ensure their SEO efforts are aimed at the top keywords and messages.

On Page SEO And Technical Optimisation

On-page SEO refers to the process of optimising individual web pages in order to rank higher and earn more relevant traffic in search engines.

It involves optimising the content and HTML source code of a page to ensure that it is both web page-friendly, user-friendly and compatible with mobile devices.

On-page SEO for builders includes a range of techniques, such as optimising the page title and meta description, using title tags, and optimising the page’s images and high quality content using the target keywords previously identified.

It is important to optimise all parts of a webpage to improve its chances of ranking well in local searches and to ensure that it provides a positive user experience.

On-page SEO is just one part of search engine optimisation, as there are also off-page SEO factors that can impact a website’s ranking online, such as the external links that point to the page.

Link Building

Link building is an off page SEO component of your building company’s important SEO strategy.

Using internal links, for example to reference the home page throughout your construction company’s website, tells the web crawlers that scan your website that that page is important and will increase its popularity on online search engine results.

Backlinks, also known as inbound links, are when web pages from other websites link back to your site.

When another website’s content, such as a well known building magazine, links back to your building website, it tells Google that you are a reputable company, which pushes you up the search results and boosts your online reputation.

Using a tailored link building strategy, Integral Media will ensure you build a trusted online reputation within the construction industry and local businesses, increasing your rank in search results and gaining profitable traffic to your company.

Tracking And Improving Performance

We recognise how crucial it is to be able to track expansion and improvement for the website of your construction business.

We can efficiently monitor and manage the development of your building business profiles online, drawing more potential customers to your construction company, by utilising the services offered by Google Ads, Google Analytics, and Google Search Console.

Best Building SEO Services In Melbourne

We can assist if you’re searching for the top local SEO services for the building and construction industry.

Integral Media is aware of the value of high-quality SEO and digital marketing for propelling your website to the top of search engine results, generating worthwhile traffic, and gaining more customers.

Want to improve the search engine ranking of your building website and increase leads to your building services? Contact Integral Media to speak with a building SEO expert today.

Melbourne SEO Case Study & Ranking Examples

Over a period of one year, we improved the number of optimised landing pages our client has. Filling gaps between Search User Habits and Quality Content in their niche. Part of the final optimisation is to make sure that Googlebot understands the content. This kind of SEO is very well suited for most types of small business in with their individual industries.

We can say this project was a success with now over 70k of traffic per month.

Main people involved in this campaign.

  • Writer
  • SEO expert
  • Business Owner

Get in Touch

At Integral Media, we pride ourselves on our partnerships with our clients, building professional relationships while delivering the best SEO services to you.

Contact us and get in touch with our SEO experts at Integral Media today.

Driving performance for one of Victoria’s largest private hospital groups.

Frequently Asked Questions

The cost of SEO for home builders and building services varies, depending on a series of factors including;

  • The size and reach of your company
  • The level of competition in your service area
  • The types of building SEO you require
  • The kind of SEO campaign you want to have

Saying that, construction SEO services usually range from $500 to $3000 per month. By working with a trusted agency like Integral Media, rest assured you are receiving high quality SEO for pool builders and construction for a fair price.

Meta tag descriptions are short snippets of text that summarises the content of a webpage. It is intended to give users an idea of what the page is about and entice them to click on the link in search results.

Meta descriptions are typically displayed in SERPs below the meta tag titles/page titles and URL, and are meant to give users a sense of what they can expect to find when they click through to the page.

They are an important factor in local SEO for building and construction as they can influence the ranking factor of a webpage in local search results.

Meta descriptions should be concise and accurately describe the content of the page (e.g. brick laying) , and should include phrases related to your service to improve the chances of the website’s ranking well in local search results.

It can sometimes take time to see results from SEO services for building companies. At Integral Media, we value organic search results, achieved through effective SEO and creating high quality content, not just paid advertising.

Therefore, the SEO optimisation process can take a few months, however the results are worth the wait.

SEO is a key tool in construction marketing, however it’s important to understand that SEO is a process that is ongoing.

Even after creating a good ranking in your target search results pages, you need to continue utilising SEO for builders to maintain that ranking and stay in the search results. If you’re not constantly updating your site with fresh new content, it can decline your ranking factor. Also, Google is always updating its algorithms, and new competitors can emerge at any time.

You can be confident with Integral Media by your side every step of the way, that your website will be updated regularly with fresh and engaging content that adheres to the most recent SEO trends and algorithms.

SEO includes a method of building content on your website and links to create trust with Google organically, naturally pushing your website to the top of search engines where potential customers are seeking your services.

Pay-per-click (PPC) provides an immediate  boost in traffic to your website, when you’re looking for quick results.

After setting up your Pay per click campaign and running ads you can generate leads almost instantly. PPC generates a substantial number of leads, with a focus on the quantity of traffic rather than local online searches and qualified traffic.

With SEO campaigns for builders, it can sometimes take months or even years to see results. If you need fast results, PPC is the way to go.

If you’re a building company looking for ways to optimise your website for search engines results pages, here are some useful tips to keep in mind;

  • Research search results related to your company and use those SEO keywords.
    • Using keywords that are too general (e.g., builder or construction)
    • Keywords unrelated to your services (e.g. construction websites or building industry) will not be as effective in bringing potential clients to your website.
  • Consider using long-tail keywords that have a high search volume and appear important searches related to your building business.
    • Using long-tail keywords are more specific to your business and not as common as shorter keywords, and have a higher chance of being used by target customers searching for your business or people who are close booking a service (e.g., “local construction companies”, “local builders” or “builders for brick laying”)

It’s important to note the target keywords your potential leads and customers are searching for, to make sure you are using only the best SEO keywords to get your building website on their Google search results pages.

Integral Media is a leading building SEO company for a reason.

We merit local SEO, long-term partnerships, and growth as are a reputable and certified Google partner. You can trust Integral Media to protect the valuable online presence of your construction company.

We deliver high quality online marketing and SEO success by;

  • Developing content designed to shape your building website
  • Improving your placement on search results pages
  • Bring more qualified traffic to your construction website
  • Organically build your number of potential clients through your website’s content
  • Improving visibility in local maps searches and building your google my business profile

We look forward to working with you and your construction company to constantly better and grow your building website and Google business profile. Get in touch with us today to get started on your SEO campaign and digital marketing optimisation.

Ready to transform your business?

Let’s get in touch.

Google Rating
5.0
Based on 20 reviews
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Integral Media
Integral Media
5.0
Based on 20 reviews
We've been very happy with Integral Media since working with them in 2019. Our web results in 2023 are more than 20% higher compared to equivalent periods prior to working with Integral, where we were working with another generic SEO company. The standouts for Integral Media are competency, values, a sense of urgency and high standards.
Wayne Zhou
Wayne Zhou
You will not find a more professional company! Alex, Dane and the team at Integral are knowledgeable, friendly, efficient and a pleasure to work with. Would absolutely recommend to anyone!
Leonie Gurr (Surepak)
Leonie Gurr (Surepak)
Friendly, great communication and brilliant at what they do!Working with Integral has boosted our search rankings tenfold and they've only just begun to work their magic. We couldn't be happier with the work they've done for us. I highly recommend engaging Integral Media. Thanks Alex and Co!
Aliya Cook
Aliya Cook
Very honest, easygoing and transparent. Low costs and helpful. Would recommend.
Anna Yamanaka
Anna Yamanaka
I have worked closely with the team at Integral Media over the last 12 months, and have been super impressed with their professionalism and obsession with providing great service and solutions for their clients.This team gets results!
David Webster
David Webster
When I first met with Alex, I didn't think there'd be much of a market left for my business. I was unsure if people were still interested in buying models/wooden ships/spaceships etc., whether competition was too high, or whether the industry was simply not growing.However, Integral Media proved otherwise and showed that all I needed was better online presence for my customers to come to me. Integral Media mapped out a clear plan that had my website ranking on page one within a few months! Since then, Models and Hobbies 4U has not stopped.Our online orders have grown so much and we're busily fulfilling orders, day in and day out, as my Facebook Page will testify . Alex and the team have been super helpful and I could not recommend their services enough. Thanks Integral Media! .... Let's continue to grow rapidly together !!!
chris hale
chris hale
Awesome company. Highly recommend their work. I've been partnering with Alex for 5 years now and have the highest respect for the team at Integral Media. After 18 years working in Digital Marketing its refreshing to meet a company that delivers. They are the real deal.
Kym Wallis
Kym Wallis
I have found their service exceptional. Their approach to the whole travel experience is innovating and look forward to using AirRentalz services in the future.
AirRentalz AirRentalz
AirRentalz AirRentalz
Great blogsJay ManganoDevrite Homes of Distinction
Jay Mangano
Jay Mangano
I use Integral Media to supply blog posts for my website. They arrange excellent well written articles to keep my website relevant. This is something I don't get the time for myself. We specialise in energy assessments for residential and commercial buildings.
GREENHIVE eco
GREENHIVE eco
Exclusive Steel Homes Pty Ltd have been extremely happy with the results Integral Media have provided to us. Highly recommend.
Exclusive Steel Homes
Exclusive Steel Homes
Thanks to the team for their assistance with our latest blog post for Atelier Wealth - much appreciated!
Aaron Christie-David
Aaron Christie-David
Alex and the team at IM have been a pleasure to deal with. Nothing is ever too much trouble and they provide a high quality service at a very competitive price. The website they put together for us is fantastic and is very easy for us to update ourselves which was important for us. Would highly recommend them.
Kate Morrison
Kate Morrison
It has been an absolute pleasure working with Alex and Integral Media. They take the time to get to know you and the organisation and really make you feel valued. Plus - they're fantastic at what they do! Thanks team!
Louisa Macleod
Louisa Macleod
The Team at Integral Media are AMAZING!!!!!!. So responsive, so helpful. Nothing is ever too hard for them to work out. They provide me with such peace of mind that not only are my clients needs taken care of, but they are always there to answer any of my calls/countless questions and lack of technical know how. Can't recommend them enough, they make my life sooooo much easier. Thank you!!!!!!!!
Vanessa Thomas
Vanessa Thomas
Have been working with Alex over the last 8 years and it is fantastic to have a company like IM and a professional in Alex that is always looking to better our business. Could not recommend them more highly. Thanks for taking our business to the next level.
Travis Theodore
Travis Theodore
We've just started using Integral Media's services for our family owned Locksmith business.Alex has been an absolute superstar to date, so much knowledge and incredibly prompt and generous with his time.He has helped build our new website and is now helping us with all our back stage SEO.Awesome job guys!!
Cassandra Linnell
Cassandra Linnell
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OUR SERVICES

Digital Marketing Services:

Stand out and gain more customers with Integral Media. We exist to help businesses grow by bringing transparency and accountability to digital marketing.

INDUSTRIES WE WORK WITH

SEO Services For Businesses:

Integral Media’s Search Engine Optimisation (SEO) services can help you manage and grow your business, with our tailored, knowledgeable SEO strategy aimed to enhance your search engine rankings.

AUSTRALIAN DIGITAL MARKETING

Where We Offer Our Services:

If you’re looking for the best local SEO services, we can help. Integral Media understands the importance of effective SEO in Australia, bringing your website up the search engine rankings, to earn valuable traffic to your website, and attract more clients.

Victoria

New South Wales

Queensland

Tasmania